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Aakansha
@Shah
Aspiring Associate Product Manager
I have 3 years of experience in marketing and sales, working in fast-paced environments where I focused on customer acquisition, market insights, and revenue growth. I am currently upskilling in Product Management to transition into fintech and startup roles, where I aim to leverage my customer understanding, data-driven thinking, and execution mindset to build scalable, user-centric financial products.
Aakansha
One Tap Salary Switch
What problem does One-Tap Salary Switch solve? š§āš¼ User Problem (Primary) Salaried employees cannot easily change where their salary is credited. Today, switching a salary account means: Emailing or visiting HR Filling physical or PDF forms Multiple follow-ups No visibility on status Waiting weeks with uncertainty š Result: Users stay stuck with a sub-optimal bank/account, even when better options exist. āļø Process Problem (Operational) Salary switching is: Manual HR-dependent Inconsistent across companies Not standardized There is no single, simple, digital workflow for salary redirection. šø Financial Problem Because switching is hard: Users miss out on: Better interest rates Salary-linked benefits Faster credit access Fintechs and banks: Struggle to onboard salary users Lose high-quality, low-risk customers
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